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The Demographix Research Blog
Random thoughts from the team at demographix, keeping you up to date with what's new in the world of online research. Use the year and month links below to navigate the blog entries.
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April 2010 blog entries:
Ranking question style and functionality upgrade
23 Apr 2010 — We have now upgraded our ranking question to a more user-friendly drag and drop method. Users present the respondent with a list of options and ask them to rank them by dragging the options above a separator bar.
You can choose to have the initial order of the options randomised for each respondent to prevent bias towards those at the top of the list. And you can limit how many items they rank so that if you ask them to rank their top three, they can only rank three options.
As with all the other aspects of Demographix surveys, the new-style ranking question is fully accessible which means that users who cannot use a mouse can use the keyboard or voice commands to select options and move them around. For instance, keyboard users can use the tab key to select an item, and then the up and down arrow keys to rank it.
Be sure to check back regularly. You can also sign up to hear about future demographix news.