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A detailed look at our system

Viewing and analysing responses

The first thing you'll want to know is how many people have completed your survey, and when. It's really easy to find out - simply log in to the demographix site and select the relevant survey. You'll see a chart showing the number of responses received each day. And because demographix is a live system the data is always accurate right up to the moment you view it.

This chart can help you to identify the most effective ways to promote your surveys by showing you how people have reacted to emails, website promotions or other stimuli. You can also identify the days of the week when people are more likely to respond to your surveys.

Analysing your responses is just as simple. Simply select your survey and demographix will evaluate the answers to each question, automatically calculating things such as average age, income or product life.

Slice and dice your data

Because demographix operates in real time, you can analyse your responses as they happen. As well as simple totals and averages, you can also set up crosstab reports for deeper analysis, all at the click of a mouse.

You may find that you end up with answers to questions you didn't even know you had! If you want to restrict the data you can filter the responses before viewing the analysis or crosstabs/pivot tables. Demographix lets you dissect and analyse your data any way you want. And you don't need any knowledge of statistics to do it.

Being a fully collaborative system, anyone from your team can log in to demographix and analyse the data for themselves.

All demographix reports can be viewed online or downloaded as native Excel spreadsheets.